SUCCESS STORY

Building a Long-Term Influencer Strategy

How Newell Brands Took Global Teamwork to the Next Level

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"Newell Brands had achieved success with influencer marketing but needed to find an efficient way to amplify its impact at a global level."

LUKE FAULKNER

Senior Manager of Brand Activation & Trade Marketing at Newell Brands

Newell Brands had achieved success with influencer marketing but needed to find an efficient way to amplify its impact at a global level.

 

But, with a diverse collection of international brands managed by teams in every corner of the globe, their challenge was to find an easy to use, enterprise solution to influencer marketing that all brand managers could use. Then they discovered TRIBE.

Company

Newell Brands had achieved success with influencer marketing but needed to find an efficient way to amplify its impact at a global level. But, with a diverse collection of international brands managed by teams in every corner of the globe, their challenge was to find an easy to use, enterprise solution to influencer marketing that all brand managers could use. Then they discovered TRIBE.

Industry

Home & Family

Tribe Features Used

  • Influencer Campaign.,
  • Content Campaign.,
  • Content Licensing.,
  • Brand-Fans.,
  • Creator Ad Boosting.,
  • Advanced Metrics.

Witness the power of instant branded content today.

SEE HOW TRIBE WORKS